A few weeks ago a new device entered the ever-widening bluetooth beacon market on Kickstarter. Unlike the competition, the new iFind from WeTag Inc. promises that it can offer all of the features of a standard bluetooth beacon without ever needing a battery charge or replacement. This bold feature is relatively unexplained leading to a large amount of online skepticism. In an attempt to cut through the controversy, we were lucky enough to conduct a short interview with WeTag’s CTO Paul McArthur. While his response did help us to attach more concrete numbers to the company’s claims, we are still unconvinced that iFind is a viable product.
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