Just received this email from Nikolaj Hviid, founder of The Dash headphones project in response to our write up:
Hi,Just saw your teardown of The Dash. I’m impressed with the analysis.I’d like to provide some additional content that you are allowed to share.If you approve, I’d like to link from our campaign, unless you think that will make your site less trusted.We haven’t disclosed much about us, but a bit about our credentials:
- Nikolaj, ex CEO of Designit Munich (www.designit.com), ex head of design at Harman (last 2 generations of products from JBL & harman/kardon was concepted and designed by the team I built), the design teams I created, have won more than 100 innovation and design awards 2011-2013.
- Josef Scheider, ex AKG (www.akg.com) Head of Mech engineering 20+ years
- Toby Martin, de.linkedin.com/pub/toby-martin/6/a75/4b4
The rest of the team has similar level of experience. As you say, we have made a few products in our time.Regards,Nikolaj
The email included these exclusive high-resolution images which provide some more detail on the 3D construction of the ‘phones:
We are very impressed with the team’s openness, and the level of polish on their campaign and PR alike. We will be following this campaign closely as it nears its November 2014 deadline.
